by Euan MacNicol Account Manager | Nov 27, 2019 | Media
Is there still a place for traditional radio airtime? The world’s first radio advert aired in the US nearly 100 years ago, the same year the BBC was formed and made its first broadcast from London. Given the BBC’s dominance of the airwaves following its first sports...
by Euan MacNicol Account Manager | Jul 15, 2019 | Media
Anyone who watches Black Mirror, who has seen Banksy’s work, or who simply hops on a bus during rush hour will recognise that 21st-century scenario hordes of people too engrossed with the screen in front of their face to have any awareness of what’s going on around...
by Euan MacNicol Account Manager | Apr 11, 2019 | Marketing
Sports sponsorship, already a well-established area of marketing that many global brands cite as central to their communications strategy, continues to grow financially. Across the ‘Big Five’ European football leagues for example, sponsorship revenue dwarfs that...
Recent Comments